Tag Archives: helmets on kids

500 Helmets donated to students at Dundas Junior Public School

McLeish Orlando’s Helmets on Kids Campaign Donates 500 Helmets to Young Cyclists in Toronto during Brain Injury Awareness Month

Over the past five years more than 2,000 helmets have been donated by McLeish Orlando’s Helmets on Kids Campaign throughout the City of Toronto. The campaign in conjunction with the Toronto Kiwanis Boys & Girls Clubs is geared to bring safety awareness to young cyclists and their families and to urge all cyclists to wear helmets while they are cycling. In an effort to improve safety on our streets, McLeish Orlando donated helmets to 500 students at Dundas Junior Public School this past Tuesday June 2nd.

June is Brain Injury Awareness Month, Patrick Brown sits down with Advocate Daily to discuss his insights on the use of helmets.

[youtube]https://www.youtube.com/watch?v=g_z8gBOaSLw[/youtube]

Thank you to all of our supporters! 
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Helmets on Kids Campaign Aims to Head Off Dangerous Trend

As seen on AdvocateDaily.com

Toronto (June 11, 2013) – Hundreds of young cyclists will be safer on Toronto streets, thanks to this year’s Helmets on Kids campaign launched at Blake Street Junior Public School. Helmets have been donated to 500 students, as part of a campaign aimed at stopping a dangerous trend.

 “The reality is that too many kids injured in cycling collisions in Toronto, are not wearing helmets,” said Patrick Brown, critical injury lawyer at McLeish Orlando LLP, organizer of the Toronto Helmets on Kids Campaign, and director of Cycle Toronto. “Studies show that helmets reduce the severity of head injuries, and it just makes sense to have kids wearing helmets.”

  • In 2012, 51 cyclists between the ages of five and 14 were injured in cycling collisions in Toronto. Of those, only 13 were wearing helmets;
  • Between 2006 and 2011, an average of 80 cyclists, between the ages of five and 14, were injured each year in cycling collisions in Toronto;

Toronto’s Helmets on Kids campaign was launched in 2009 by McLeish Orlando LLP. Over the past four years, the campaign has donated helmets to more than 1,500 public school students across Toronto. The Ontario Safety League, Toronto Police, Eastview Boys & Girls Club, Cycle Toronto, the Brain Injury Society of Toronto, the Ontario Trial Lawyers Association and Ward 30 Councillor Paula Fletcher support this year’s campaign. Cycle Solutions has also generously donated its time and services, to provide free bike tune-ups at the event.

“The simple fact is that helmets save lives,” said Brian Patterson, President of the Ontario Safety League. “We’re very proud to support a campaign that helps improve cycling safety for so many young people. We’re urging parents to make sure their kids are wearing helmets.”

Ontario passed a law in 1995, requiring cyclists under the age of 18 to wear a helmet. Parents can also be charged if they knowingly allow their children, who are under 16, to ride without a helmet on a roadway or sidewalk.

 

During this year’s campaign launch, Patrick Brown provided students with safe cycling tips that included the following:

  • Obey traffic signals and the rules of the road;
  • Ensure your bicycle has a bell, as well as reflectors and lights for night use;
  • Always yield to pedestrians, and use your hand signal for lane changes.

 

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McLeish Orlando’s Toronto Helmets on Kids campaign is part of a province-wide Bike Helmets on Kids program started by members of the Ontario Trial Lawyers Association (OTLA) in 2002. Since its first event, held in London, Ontario, more than 19,000 helmets have been distributed to elementary school students. All helmets are purchased with funds donated by OTLA lawyers, their firms and other community sponsors.

In 2013, OTLA Bike Helmets on Kids events have taken place throughout May and June in Ottawa, Toronto, Aurora, Halton Region (Burlington), Peel Region, Barrie, Quinte West (Belleville and Trenton), Sudbury, Windsor, Simcoe County (Midland), and Thunder Bay. These events will help distribute an estimated 4,000 bicycle helmets this year to children in cities and regions across Ontario. For more information, visit www.otla.com.

McLeish Orlando’s Helmets on Kids Campaign Kicks Off

Not only is it Bike Month in Toronto, but Brain Injury Awareness Month. That makes the upcoming launch of the Helmets on Kids campaign especially timely.

This is the 5th annual Helmet On Kids campaign organized by Patrick Brown, an avid cyclist.

This year’s campaign kicks off at Blake Street Junior Public School at 2pm on Tuesday, June 11th. That’s when Patrick will donate helmets to 500 young cyclists. Since the campaign began four years ago, it has donated 1,500 helmets to students across Toronto.

The Helmets on Kids campaign is aimed at making this a safer summer by encouraging more young cyclists to wear helmets. We know helmets are a simple way of preventing serious brain injuries. We also know that more kids should be wearing them. Statistics show that only 13 of 51 young cyclists involved in collisions last year in Toronto were wearing a helmet.

We’re working hard to change that. Please make sure your kids are wearing helmets when out on bike riding this summer.

Happy cycling!

McLeish Orlando’s Toronto Helmets on Kids campaign is part of a province-wide Bike Helmets on Kids program started by members of the Ontario Trial Lawyers Association (OTLA) in 2002. Since its first event, held in London, Ontario, more than 19,000 helmets have been distributed to elementary school students. All helmets are purchased with funds donated by OTLA lawyers, their firms and other community sponsors.

In 2013, OTLA Bike Helmets on Kids events have taken place throughout May and June in Ottawa, Toronto, Aurora, Halton Region (Burlington), Peel Region, Barrie, Quinte West (Belleville and Trenton), Sudbury, Windsor, Simcoe County (Midland), and Thunder Bay. These events will help distribute an estimated 4,000 bicycle helmets this year to children in cities and regions across Ontario. For more information, visit www.otla.com.

McLeish Orlando proudly donates Helmets to Kids at the Dovercourt Boys and Girls Club

What a day indeed.  250 kids and their parents packed in to the Dovercourt Boys and Girls Club to be custom fitted with a brand new bike helmet.  The event was the official kick off to the 2010 “Helmets for Kids” campaign in Toronto.

Our firm was proud to donate the 250 helmets to make this event happen.  OTLA has been running the program since 2002 across Ontario, but this was the first one in Toronto.  We can’t think of a better way of giving back to our community than keeping kids safe.  It was a lot of fun in getting this together and getting these helmets on the heads of the kids.

We were very pleased to have community sponsorship from not only OTLA but also the Boys and Girls Club, the Ontario Safety League, the Ontario Brian Injury Association, Brain Injury Society of Toronto, the Toronto Police, CP24, and the Toronto Cyclists Union. Continue reading